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2021 GTM Team Highlights

Across
Over this many hours were saved per person (TAM, Analyst) or project, via tools created by our teams (hint: same number of hours in 1 day).
This data marketplace client saw the most spend (third party data cost) in 2021.
This non-Invest bidder was the highest spender on Monetize in the US in 2021.
This client converted from Monetize TV trial to a full-service contract in 2021 (hint: this network is also known for their holiday movies).
In 2021 the Customer Success team stood up this new team and function (hint: answer is the team's name acronym).
This major Device Manufacturer signed on for not just one but two of Xandr’s products in 2021.
This team hired 28 new hires who were successfully onboarded across all functions, whilst maintaining strong revenue growth, world class customer service and diligent project completion.
This ecommerce site signed on for GSET (hint: think cash back).
This WPP agency group renewed their global agreement with Xandr in 2021.
Down
This product had a 100% renewal rate in 2021.
A fellow Xandr employee was featured in an episode of this TV show where they searched for a new home.
This client partnered with us to launch their DSP, a new ad tech platform delivering a world class programmatic marketplace to facilitate new and easier media buying capabilities, powered by Xandr.
A fellow Xandr employee completed a 100-mile cycle ride & another word for this milestone would be [THIS] ride.
Signed up for CTV ad server which is super sticky.
Officially launched this product, an audience-based selling platform built for the future of advanced TV, in August 2021.
Many engagements, weddings, relocations & babies were had for the Go To Market team in 2021 – this many babies (including 1 grandbaby) were added the GoToMarket LT this year.
This client was the top marketer growth client for 2021 (hint: they are one of the largest employers in the United States).