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Consumers

Across
Generation
Preferences
Young influencers
Male or female
Money to spend (2 words)
Physical characteristics
Not preferences
What they do with your product
What they like
Mother tongue
Characteristics
Down
Principles
Years on the earth
Years in school
Personal views
Origins (2 words)
Where they hang out virtually
What they subscribe to
Other items that go with your product
Where they shop