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Argumentative Unit

Argumentive Unit
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Across
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a figure of speech in which a word or phrase literally denoting one kind of object or idea is used in place of another to suggest a likeness or analogy between them (as in drowning in money)
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A statement essentially arguable, but used as a primary point to support or prove an argument
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A question asked where the answer is obvious and supports the overall point.
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Tells the listener/reader what to do or think
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a figure of speech in which two unlike things are explicitly compared, as in “she is like a rose.”
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persuasive technique and a type of propaganda through which a writer persuades his readers, so that the majority could agree with the argument of the writer.
Down
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an argument based on emotion, playing on sympathy, fears, and desires.
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Repeating words or phrases for emphasis and to capture the audience’s attention/raise emotion.
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a figure of speech that involves an exaggeration of ideas for the sake of emphasis
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Repeating the same sounds at the beginning of words.
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a figure of speech in which a thing – an idea or an animal – is given human attributes
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appeal based on logic or reason.